BOWLING GREEN, Kentucky – April 22, 2016 – Fruit of the Loom and JERZEES, part of the Berkshire Hathaway family of companies, announced today the appointment of Samantha Cates to the position of Senior National Account Manager.
Among her responsibilities will be to work with other Berkshire Hathaway companies and provide support and guidance on the purchase of imprinted apparel from promotional product companies.
“Samantha’s experience in corporate strategy makes her an excellent addition to our team,” said Ken Seidl, Vice President of Sales. “Her expertise in sales operations and consumer products are well suited for our growing company.”
Prior to joining Fruit of the Loom, Cates served as a managing partner at Sales Strategy Experts in Orlando, Florida, and Vice President of Sales at Charles River Apparel, Inc., among other positions.