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Castlerock Asset Management Begins Construction on Second Nashville Hotel

Westin Nashville developers to build a boutique hotel on historic Printer’s Alley

NASHVILLE, Tenn., Aug. 4, 2016 – Castlerock Asset Management, a Nashville-based property development and investment company, will begin construction Aug. 8 on the Bobby, an upscale boutique hotel at 230 Fourth Ave. North, backed by historic Printer’s Alley. The project is estimated to be completed in early 2018.

“We’ve had much success surrounding the upcoming opening of the Westin Nashville in September, and we’re delighted to embark on our second project in Nashville,” said Seamus Ross, managing director of Castlerock Asset Management. “Nashville has a singular identity and creative appeal, and we aspire to introduce a boutique hotel that emulates this energy for the enjoyment of visitors and locals alike. We look forward to unveiling complete plans for the Bobby in the coming months.”

The Bobby will include nine floors, 144 rooms and multiple food and beverage outlets including a café, restaurant and bar facing 4th Avenue North, a rooftop venue and bar off of Bankers Alley, restaurants, versatile meeting spaces and street-level retail. The project, formerly Wells Fargo Plaza, will be constructed by DF Chase and designed by David Mexico Design Group. Other design professionals include Bullock Smith and Partners, Structural Design Group, I.C. Thomasson Associates and Civil Site Design Group. For more information, visit

About Castlerock Asset Management
Castlerock Asset Management, a Nashville-based property development and investment company, was established in 2013 by founders Kevin Fee and Seamus Ross. Natives of New York City and Ireland respectively, the business partners were intrigued by Nashville’s unique character and commercial real estate potential – and quickly invested in property after their first visit. The Westin Nashville in the SoBro neighborhood and the new boutique hotel in Printer’s Alley will be their first of many hospitality and residential projects to come in the Middle Tennessee area.